Oa - Presenation

Partnership for the future with Austrian Airlines Information on the pillars of the unite business cl Austrian Airlines and Lufthansa two long-term partners Austrian Airlines and Lufthansa cooperate in a Joint Venture since March 2000 ? It covers all routes betwixt Austria and Germany ? It is based on comprehensive mutual code-sharing and profit sharing In the same year, Austrian Airlines joined the Star Alliance Both partners argon cooperating closely within the framework of the initially granted anti Trust Immunity Austrian Airlines and Lufthansa are offering joint run for the customers, e.g. joint flights and the joint frequent flyer program (Miles & to a greater extent) 2 Deutsche Lufthansa AG cl Combined portfolio of destinations Networks to Eastern Europe complement one another Destinations overlap make water UFA SVX Capital cities Sophia, Prague, Budapest, Warsaw, Bucharest, Belgrade, Moscow, St.

Petersburg mainly Poland and Russia Tallin, Almaty, Riga, Gdansk, Katowice, Poznan, Wroclaw, Cluj, Samara, Kazan, Perm, Ufa, Bratislava, Ashgabat Tirana, Yerevan, Baku, Sarajevo, Minsk, Tbilisi, Zagreb, Astana, Vilnius, Krakow, Sibiu, Timisoara, Nizhniy Novgorod, Rostov, Ekaterinenburg, Donetsk, Kiew ? 39 FRA TSE LH 14 VIE MUC 0 LX ALA ASB - ? 36 0 8 0 17 OS 15 ?8 ? 40 mainly Adriatic Sea coast, the Balkans and Black Sea area Varna, Erbil, Chisinau, Padgorica, Skopje, Baia Mare, Iasi, Pristina, Sochi, Krasnodar, Kosice, Dnepropetrovsk, Kharkov, Lviv, Odessa LH/LX OS LH Emphasis region OS Emphasis region Quelle:Flash KW25_2007 3 Deutsche Lufthansa AG cl Lufthansa and AUA - a unite model with a convincing strategic logical system The strategic logic of a combined model is capable of reducing the morphologic disadvantages of Austrian Airlines Challenges Perspectives Competitive pressure in continental traffic increase focus on premium customer Difficult positioning in intercontinental... If you want to get a full essay, order it on our website: Orderessay

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